Hugh Hefner may want to help his main squeeze find a new stylist.  The bleach blonde beauty seems to be going for a younger these days in a funky retro way.  Holly Madison might be confusing that look with the usual fallback ploy of trying to look sixteen and hot.

Madison was photographed shopping on Robertson Boulevard.  She looks like she stepped right out of the pages of Teen magazine.  Kind of a confusing ensemble if you ask us.

The Girls Next Door star seems to be eating up all the attention and if you look closely at the photos, Hef’s other girlfriend, Bridget Marquardt, is looking pretty in pink but she doesn’t stand a chance in the limelight because Holly is definitely lapping up all the attention with the paparazzi.

More photos below.

Photos:  WENN

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Filed under: Celebrities, Reality TV, holly madison, hugh hefner